Friday, 23 November 2012

Black Friday

Got that Friday feeling?

Here's a little cheery inspiration about how to make it all better:

http://9gag.com/gag/5852878

Enjoy!

Wednesday, 7 November 2012

How to advertise coffins

Apple do it with their product promos, these guys did it with the coffin!  (The end-plate really completes it for me).


Oh and there's a nude calendar as well!:
http://www.asiaone.com/News/Latest%2BNews/World/Story/A1Story20121106-381821.html
(Hats off to number 13.)

Friday, 26 October 2012

Comedy Diary 2013

One for the Christmas presents list:



"A new diary offers up a fresh start, the promise of a whole year conveyed through clean, blank pages. But what if it told of the cold hard truths that lay ahead? The Disappointments Diary 2013 does just that..."
http://creativereview.co.uk/cr-blog/2012/october/disappointments-diary-2013

Wednesday, 17 October 2012

Bodyform = comedy gold


Hilarious - brilliant use of social media, Bodyform respond to a complaint... Kudos to them for having the commitment to do it properly:


Wednesday, 12 September 2012

As inspirational online films go, I think this is pretty cool:

Alfred Dunhill Voice feat. John Hurt:  .

More here:
http://www.youtube.com/playlist?list=PL4990006CF543B2F8&feature=plcp


More on the campaign:
http://theinspirationroom.com/daily/2012/dunhill-olympics-voice/

Thursday, 6 September 2012

Tuesday, 4 September 2012

Music Video we like

Enchanted by this:

Of Monsters and Men - Little Talks


ZIDANNE - film review

Rob – Ok, so I’m not a big fan of that game where massively over paid wimps jog about a bit, fall over a lot and moan even more. This film however is a triumph! Yup that’s right, an absolute triumph of style over content. A unexpectedly beautifully intense study of concentration and frustration, Zidanne’s a lucky man to have such a good film made about him, considering how dull he is. It’s 20 mins too long but has an awesome and expertly crafted soundtrack for the audiophiles amongst you…

Rollo – I cannot recommend this film enough, I've tried, but I can’t... One of the few films / art projects I’ve seen recently that’s both surprised and inspired. I had absolutely no idea who he was and at most a rudimentary understanding of the game, yet I was blown away - A beautifully crafted meditative ‘21st Century Portrait.’

Nat – Would probably give this film 8/10

HAPPINESS - film review

Rob – "An emotional or affective state that is characterized by feelings of enjoyment, pleasure, and satisfaction". Unlike the happiness you might know and love, this film is very honest and very, very dark. Just like beer - I love it because it makes me sick..

Rollo – My life in celluloid

Nat – Would probably give this film 8/10

Cool Camera Tech:

Music Video with 360 degree viewing:
http://bit.ly/RGiY7b
So it's true - nothing interesting's happening behind you in the future...



I AM LEGEND - film review

Nat – I wasn't expecting much from this movie, which is probably one of the reasons I liked it so much. The best part of this movie is that unlike most Hollywood flicks, you can't second guess the plot, as a result I was drawn into the story more than I might have been. Will Smith carries a single star movie much better than Tom Cruise in War of the Worlds in my opinion. The baddies in this flick are scary and you really feel for Wills character and his faithful friend. The movie is thought provoking and the SFX of a deserted New York are particularly impressive. This movie won't be to everyone's taste though, particularly because it isn't a regular Hollywood action movie, but I think it's worth seeing.

Rob – Unfortunately not an insightful account following the coming of age of a slightly deranged prosthetic limb, but a zombie move with Will Smith in it. Unconvincing CG prove that you should use real zombies in this sort of film and the street driving scenes look barely more impressive than a computer game. Having said that it is a zombie movie with Will Smith in it so if you keep your expectations where they should be then not even the dire ending will disappoint you…

Rollo – Honestly it made me jump now and then and the relationship between whatever Smiths character was called and the dog was quite sweet, but come on its rubbish isn’t it.

Friday, 23 March 2012

Mac or PC?

Its a deliberately contentious title. However the discussion in the FW office recently has been around where Microsoft and Apple are going with their products and support for business users with processor and graphic intensive requirements such as ourselves.

Traditionally we've seen successive upgrades to operating systems provide easier and faster ways of conducting business with increased reliability and ease of use leading to cost savings.
Consequently at FW we've often been early adopters off new software technology. However with the latest iterations of Windows and Apple OSX it is far from clear where the tangible benefits for business users lie.

We've recently reviewed the consumer preview version of Windows 8 and found there to be many enhancements which benefit consumers of content but very little if anything that is of interest to the business user. In fact as far as providing a cohesive user experience for the business professional is concerned Windows 8 feels like a retrograde step.

To a certain degree this is also the experience over at Apple with Mountain Lion and their efforts to integrate apps into the OS. Indeed with Apple dropping their server line and also repositioning the editing software we use at FW - Final Cut Pro - as a consumer product, their lack of support for the business user seems all the more stark.


So where does this leave a business user in 2012?


Nature hates a vacuum and we discussed the possibility of new bespoke operating systems appearing on the market. As business reliance on specific hardware dwindles in favour of cloud based computing and as the open source community increases in size, scope and ability it's just possible that we might see some exciting new products come to market which would challenge the dominance of Microsoft and Apple. In fact to a certain extent this is already happened with the rising popularity of Android which has lept from phones to tablets to Chrome OS.

Additionally, many of the larger production companies doing what we do already run their own bespoke versions of industry software. The Mill for example use their own version of Shake - a piece of software for compositing which was purchased by Apple and then subsequently canned.
Other companies have editing and graphic texturing and rendering software that they have written themselves and in some cases subsequently published for third party use.

A couple of days after we had this discussion at FW, the hacker group Anonymous made the headlines because they'd published their own OS:


We won't be abandoning Windows and Mac OS's for the Anonymous OS any time soon, but it would seem to be a good proof of concept. How long before a more credible industry specific bespoke OS based on Unix/Linux surfaces?


Maybe it doesn't matter


Ultimately, for everything but the creative elements of our business, we're already cloud based and hence device independent. Being device independent means we can use a Mac or a PC, a tablet or a phone to access many of the documents we need in order to run the company.

Which of these devices is seeing the most increased use as a computing device at FW? It's the mobile phone. Phones are getting larger, more high resolution displays and faster processors. Text and voice input is getting better and better and of course they're on-line all the time. These are compelling developments that allow us to run our business with less and less recourse to a desktop or laptop computer.

So at the end of the day, whilst we feel there is a heavy consumer based bias to the improvements we're seeing in Windows and Mac desktop/laptop operating systems, I think we're over it, a phone is rapidly becoming all the computer one needs.